1. Chat

Supermarkets Own Branded Items

Ask a Question

I started years ago to buy supermarket’s own store branded items they are much cheaper than branded products and helps saves money too!

What items have you started buying more? For me it’s face wash 🧼 gummy sweets 🍭 lol 😝 canned soup, biscuits 🍪 too

I have always bought clothes from Sainsbury’s as they are good quality and they used to do half price sales and on occasions they had 25% off too which were a bargain!!

Went to have a look at reduced clothes yesterday they were just only 30% off!

kitty88uk
8 months ago
What do you think of this?+20 points
Advertisement
ChelsieLou90

I prefer using own branded stuff. I love clothes from Sainsbury's but wouldn't buy unless they were on sale in store or found the item in a charity shop.

Like
Reply
kitty88uk

ChelsieLou90 me too they are the same as branded items and much cheaper! Nothing wrong with them!

Yes I wouldn’t buy clothes unless the sale prices are really good!

Like
Reply
Leannexxx

I brought a few bits from Asda and Morrisons for my kids have been very good quality

Like
Reply
kitty88uk

Leannexxx that’s great 😁!! I haven’t been to Asda in years lol 😝 same with Morrisons - the shop here in Leeds City Center is think they have clothes I can’t remember lol

Like
Reply
Leannexxx

kitty88uk I don't normally go to Asda it's a bit away from me normally it's a Primark job just get what everyone needs in one shop

Like
Reply
kitty88uk

Leannexxx yeah that’s good!! I only buy from Sainsbury’s but haven’t not for years

I keep wearing same clothes lol 😝 from years ago

Like
Reply1
BonzoBanana

I rarely buy any big brand food unless its on promotion. Even for shop brands I tend to buy mostly the value brands rather than the mid-range or high end shop brands. It's like baked beans I actually prefer the cheaper baked beans to heinz beans anyway. I do like Heinz soups but they are ridiculously priced nowadays for what is mainly water. It's not just saving money either, many of these big brands are large international companies so you are exporting more money abroad which adds to the country's debt pile and means more interest to pay and higher council tax bills and other bills in general. People seem to think they can just export as much of their money as possible without consequences. Spending less can be beneficial to the economy if the product is imported.

Like
Reply
kitty88uk

BonzoBanana yes I’m the same prefer Sainbsury’s own canned spaghetti 19p!! And they just taste better than Heinz ones have been buying them a lot! I know damn ridiculous for their canned soup way over priced!!

Like
Reply
JLouM

I like Behlsen biscuits but only when on offer. They are expensive otherwise so I swap to Asda own biscuits which are just as nice actually. Jams, pickles and soups we buy are all store brand.

Like
Reply
kitty88uk

JLouM haha I’m the same!! I only bought some hazelnut ones with a gooey chocolate 🍫 filling only to try out when on offer to pay with nectar card otherwise wouldn’t buy them full priced! I never do! Same I buy Sainsbury’s own brand jammie dodgers they are softer biscuit 🍪 to bite into!

Like
Reply1
JLouM

kitty88uk Very nice!

Like
Reply
HEDGEHOGS

I will buy branded food items only when their on offer and if I need them as quite happy to buy own label products these days, always worth comparing. Also happy to buy supermarket clothes and even better when their on offer or bought in the sale.

Like
Reply
kitty88uk

HEDGEHOGS yes 👍🏻 I agree with you! Prefer own branded items and supermarket clothes too there’s nothing wrong with them! Love a great bargain sale!!

Like
Reply
MrsCraig

I always buy own brand items. Haven't bought a branded food item for years. I buy George and F&F clothes for my son and I. Have done for years. Its excellent quality and reasonably priced, even better if you get it in the sales.

Like
Reply
kitty88uk

MrsCraig yes 🙌🏻 I totally agree with you!! I’ve always bought supermarket clothes too! Only buy high street brand clothes like M&S if there’s sales but haven’t don’t bought any in years lol

Don’t buy clothes much as I just wear same clothes I have for years lol 😝

Like
Reply1
Pjran

I used to buy Bonne Maman jams then I complemented a friends scones with jam and cream. Since then I buy Lidls which is half the price at just £1.79.

Like
Reply1
kitty88uk

Pjran I never bought that brand cause too pricey! I forgot to buy jam at Aldi on Friday haha wanna try it with loaf 🍞 of brioche roll I got at Sainsburys’s should have gotten it at Aldi but forgot lol and cause can collect nectar points

Like
Reply1
Emerge11

The only branded Items I buy are: Heinz Salad Cream & HP Brown Sauce. Dont like the cheap ones plus the taste. Anything else, Its store branded stuff.

Like
Reply
kitty88uk

Emerge11 we have changed to buying own supermarkets salad cereal and mayonnaise I know what you mean about taste the Sainsbury’s one tastes so sour and tangy lol but you get used it to lol and we are trying out a new ketchup called Hunt’s I think 🤔

Like
Reply
jms19

I always go for a cheaper option than branded to see if it’s good enough to use regularly. If it’s not the best i just upgrade

Like
Reply1
kitty88uk

jms19 yes we do the exact same! Definitely cheaper and worth the buy you get used to the taste like we changed to buying cheaper salad 🥗 cream and mayonnaise

Like
Reply
Lynibis

I have no problem with own brand food items but there are a few things, like coffee, I won't compromise on.

Like
Reply1
JLouM

Lynibis I won’t compromise on coffee either! I used to buy Sainsburys instant but they must have changed it because I went right off it. Now I have gone back to Nescafé. I also buy coffee bags for something stronger and always buy the same branded ones.

Like
Reply1
kitty88uk

JLouM I actually tried Sainsbury’s one too cause dad got it bit tastes of nothing maybe cause I put a bit of it but it didn’t taste good!

Like
Reply
Jerseydrew

I love tu clothing. Gutted Morrison clothes are in store only now. I can't get to a shop with Morrison clothes in where I am. Use as much shop own brand just cos of price

Like
Reply
kitty88uk

Jerseydrew I have not bought tu clothing in a a few years someone else said the quality has gone bad I had a look it doesn’t seem so

Ah is that so I have not bought any from Morrisons

Like
Reply
Jerseydrew

kitty88uk Morrison clothes are lovely

Like
Reply
kitty88uk

Jerseydrew I see that is for letting me know, do they do sales often? There’s two stores ones quite far another in city Center i can’t remember if that one sells clothes

Like
Reply
Jerseydrew

kitty88uk I don't know as I rarely go. My local ones don't sell clothes. I have to travel about 2 hours to get to one that sells clothes

Like
Reply
kitty88uk

Jerseydrew oh that’s annoying having to travel 2 hours!! 😠 Local Sainsbury’s is just down the road for us

Like
Reply
Glitterandgold

Tesco baked beans are better than any branded versions imo. I'm not particularly brand loyal on anything except has to be hellmans mayo.

Like
Reply
kitty88uk

Glitterandgold is that so, I never liked Heinz spaghetti hoops sweet and I dunno not to my taste compared to Sainsbury’s 19p canned one! I have at them a lot lol 😝

We have changed mayonnaise brand not too fussed about it and salad cream too Sainbsury’s wasn’t used to it at first more tangy kick to it and more sour but fine with it now

Like
Reply
eyeballkerry

I shop in Waitrose and the majority of my shop is their own brand. Tastes just like the branded version. I tried the same in Lidl but unfortunately apart from the walnuts the products were bad.

Like
Reply
kitty88uk

eyeballkerry that’s great to hear! Exactly supermarkets own brand no problem 😉 and much cheaper!! Yeah I tried Aldi’s own brand of monster munch crisps flavours were bland only one good is the meat flavour lol

Got the Snackrite chilli tortilla crisps not even spicy bit sweet but yeah bland but costs 95p a bag compared to Doritos

I don’t buy branded crisps unless there’s offers

Like
Reply
jdible

My other half is Tesco mad she buys Tesco s own store brand on most things from toilet roll to. Tea but always buys a good coffee as Tescos value tastes like mud lol

Like
Reply
kitty88uk

jdible I see that’s good! Nothing wrong with buying stores own brand saves money than branded items

Yes if there’s something that doesn’t taste as good go for the branded one if there’s price offers

Like
Reply1
PaxAmerica

I used to work at a factory when Uni on holidays and I was amazed to see how one site actually makes so many different variations of their product; their own labelled brand and then lots of others under different labels, some exactly the same ingredients and then som enot so much. The difference we pay for is normally down to the advertising and the brand cache rather than the product itself (often times).

Like
Reply2
jam45

PaxAmerica I had no idea it's the same factory/factories producing the same products under different names or labels. I always thought for example Asda, Tesco or Sainsbury's had their own exclusive factories for themselves only.

Like
Reply1
PaxAmerica

jam45 No its all contracted out to other manufacturers. The way it seems to work is that they will have a contract with a company and in return for a dicounted supply of the product they ensure they have a steady stream of revenue in th ecoming years.

Like
Reply
jam45

PaxAmerica Thanks for explaining this to me.

Like
Reply
kitty88uk

PaxAmerica ha! I knew it would be like that same product but with different labels for different brands and supermarkets

Like
Reply
Pfs

It's always worth trying different things to see if you can save some money and if you don't like them do not buy them again. Tesco beans are good 👍

Like
Reply1
EmmaWright762

I worked at Falmers Jeans factory a while back in quality control. The same identical jeans were labelled according to which store they went to and with according prices. So the same pair of jeans was sold with an increased price depending which brand of store you bought them from. Just goes to show how gullible we've been believing certain brands are better quality than others.

Like
Reply2
kitty88uk

EmmaWright762 yes I know saw a documentary about clothes high street brand and own cheaper brand the exact same rip off!!

Like
Reply1
jam45

EmmaWright762 I didn't know any of this. I thought this method of pricing only belonged to food manufacturers.

Like
Reply
kitty88uk

jam45 it’s for any items whether it’s foods or clothes pretty obvious they do this, I’m surprised you didn’t know!

My mum knows someone who works at a cheese factory and gave us some for free the packaging for different supermarkets like Aldi and another supermarket but the exact same cheese 🧀 products!

Like
Reply1
Timmeh

To be honest I'm a bit all over the place when it comes to grocery shopping. I currently predominantly shop at Sainsbury's for my own personal grocery shop, and I'll quite happily buy things like "Stamford Street Co. Tomato Ketchup 460g" [private label] for my ketchup as I prefer the taste and texture of that over the "Sainsbury's Tomato Ketchup Sauce". But then sometimes I still buy branded things like Weetabix Crispy Minis Chocolate and Kellogg's Raisin Wheats for cereal and OREO Double Stuff Cookies to have with the afternoon coffee (Sainsbury's Gold Roast).

A lot of my grocery shopping at the moment is based on what offers I've got on my Nectar Card - be that Nectar Prices or Nectar Bonus Points, or even any Nectar Card Prices (prices available to all Nectar Card holders) I become aware of. To me it is all about spending within my means and spending what money I have wisely.

Like
Reply
kitty88uk

Timmeh yes I agree with you! I’m the exact same use nectar card a lot and shop there more than any other supermarkets an Aldi

Like
Reply1
EmmaWright762

Timmeh I do a mix of Lidls and Sainsburys. I was very cross with Sainsburys some years back when the local store let go most of their disabled workers and their public loo because they thought it was attracting homeless people. Eventually the cost of living crisis encouraged me to use them on line to use their first time user discount. I must say I was really impressed with their nectar prices and bonus points too. Sainsbury's delivery people are very helpful too.

Like
Reply1
kitty88uk

EmmaWright762 oh is that so, yes 👍🏻 it’s great collecting nectar points we shop there a lot as it’s just down the road from where we live and we don’t do online shopping unless it’s for clothes when there’s sales but I prefer seeing them in person lol

Like
Reply1
One of the UK's largest deal hunting communities

Join for free to get genuine deals, money saving advice and help from our friendly community

Tom Church
Co-Founder &
Chief Bargain Hunter
Tom Church, Co-Founder
Want deals & discounts automatically?
+100 bonus points!
Latest Deals Browser Extension
Latest Deals Mobile App
  • Download our app
  • 1,000+ new deals every day
  • Earn free Amazon vouchers
  • Daily deal alerts - never miss the best offers!
  • Download the Latest Deals iOS AppDownload the Latest Deals Android App
Latest Deals
Disclaimer

The content on Latest Deals is a combination of information submitted by members of the public and the Latest Deals team. Whilst we make every effort to try and ensure genuine, accurate content we cannot guarantee it. Please always carry out your own due diligence and double check the details of an offer on the retailer's own website.

How this site works
  • To cover the site's running costs, Latest Deals uses affiliate links.
  • If you click on a link to an external website and make a purchase, Latest Deals may earn a commission.
  • We allow deals to be shared on Latest Deals irrelevant of whether or not they generate us money. Our #1 concern is helping you save money.
  • If you have any questions about how the site works, drop us a message. We're always happy to help.
Copyright © 2024 Latest Deals Limited
Registered in England and Wales. Company number 10286141. 124 City Road, London, England, EC1V 2NX