Iceland Announces Deal For Shoppers To Get Free Food This Half Term

Deal Hunters, are the festive expenses getting to you already? Iceland is on the rescue mission! For October half term, starting from 20th October, if you spend over £20 in-store and give that Bonus Card a swipe, you can nab a freebie from their easy tea range. We're talking big brands here - Birds Eye, McCain, and more. These offers are always a winner, especially since the store saw a 20% sales hike on products like fish fingers during past school holiday periods.

Georgia Wright at Retail Gazette reported that new data reveals over half (51%) of us parents are thinking of cutting back on Christmas presents due to rising costs. And let's not even get into the electricity bills with the darker mornings and evenings - 20% of us are dreading those higher charges. Iceland knows the festive pressures all too well, and that's why they're stepping in to make teatime a little easier on the wallet.

Iceland's CEO, Richard Walker, puts it spot on: “While half-term is an exciting time for families when kids get a well-deserved break from school, we know it can also put additional pressure onto household budgets... Through our half-term offers, we’re committed to reducing the tough choices parents have to make at this time of year with our free teatime essential offers."

To conclude, Tom Church, Co-Founder of shopping community LatestDeals.co.uk, says, "Any helping hand for families during these costly times is a win. Iceland's offer is a timely gesture that will surely be appreciated by many." Happy shopping, Deal Hunters!