Shoppers are outraged as Sainsbury's sells a Cadbury selection box for £45
Selection boxes are never cheap, but this Cadbury selection box at Sainsbury’s has really taken the (chocolate-covered) biscuit.
Eagle-eyed shoppers spotted a selection box for a whopping £45 and posted it on money-saving Facebook community Latest Deals, Extreme Couponing & Bargains Group.
Shopper Shane Butler posted the photo to the group, writing: "Bargain at Sainsbury’s, only £45”.
His post soon went viral with hundreds of likes and comments, with users pointing out that the box was “daylight robbery”.
One commenter wrote: "It'd be cheaper to buy all the chocolates separately & make the box yourself”, while another pointed out : "Could make it myself for 25 and even have chocolate left over to do a smaller one”.
However, other members of the bargain-hunting community thought the selection box was well worth the steep price, with one writing: "It could be because there is 2 cadburys world tickets inside and think they retail at 12.85 pound each”.
Shane told LatestDeals.co.uk: "At first I thought I had read it wrong, but they had several price tags on it which made me laugh at the extortionate price they are charging!"
Tom Church, co-founder of LatestDeals.co.uk, says: “While I do love a selection box, even the chocolate lover in me has to say that this box is overpriced! We’re taking inspiration from members of our money saving community who make their own selection boxes for a fraction of the price, such as this savvy mum: https://www.latestdeals.co.uk/news/savvy-mum-shows-perfect-christmas-selection-boxes-150. If you’re set on a branded selection box, we’d recommend waiting until Black Friday, when prices will be hugely slashed.”