MORRISONS is Set to Slash Prices to Help Shoppers
In the News
How good is this MORRISONS is set to slash prices of around 130 items in the new year including bread, cheese and meat.
The supermarket will lower prices from today, January 2, to help shoppers battling against a cost of living crisis.
Bacon
Cooked chicken
Cheese
Fruit
Vegetables
Frozen ready meals
Pizza
Fish fingers
Tins - including beans, tuna and chopped tomatoes
Orange Juice
Sauces and spreads - including marmalade and ketchup
www.thesun.co.uk/money/20889339/morrisons-major-change-prices-shoppers-happy/
Don't believe that old chestnut ! Anyone who has been buying from supermarkets over the last year knows that prices have crept up steadily in excess of inflation . Now they have engineered a bit more of a margin for themselves they can trumpet to the gullible masses that they are reducing "some" items to "help" customers with the cost of living 
.
I am confident that most savvy folks have by now worked out where and how to reduce their weekly grocery bill and will not be fooled by stunts such as this .
Golfforall I know I was saying the same I always done my shopping in morrisons as I think they have good quality food but the prices are ridiculous items went up £1 even more on others they have probably lost a lot of customers due to their high prices its just greed
kate1310 I must admit I still shop there , really due to laziness 
although I know it is by no means the cheapest in my town .
a) I know where everything is in the store (saves searching for stuff )
b) no £ coin required for the trolley .
c) large free car park .
d) Petrol station on site , used to be always the cheapest in town (although the independents have been cheaper for the last 6 months or so ).
Still if push came to shove finance wise I know i could cut 10% -20% from my grocery bill by shopping at Aldi or Lidl which are within a mile .
We used to choose the "mainstream " supermarkets for a choice of brands , however I think nowadays we tend towards own brands /value ranges so effectively limiting ourselves to the Aldi/Lidl model ( but at a dearer price level ) .
Golfforall thats why my partner always goes after nightshift as he said he knows where everything is its easy to get to plenty space in car park and it's not busy so he can be in and out in no time I do like morrisons it's just the prices I have started to go to aldi I like them he did a few shops on asda but wasn't keen on their meat /chicken won't be buying that from there
every time I go there they dont have what I want they are really bad at having bread and milk
Imnotcheap did they not my local morrisons was always well stocked up just got so expensive
Morrisons have lost a huge chunk of market share recently so are a bit desperate to win back shoppers, of course they wouldn't tell you that, they would rebrand it as helping people but what they really want is to claw back marketshare.
BonzoBanana my thoughts exactly I always did my shopping at morrisons bit the prices are ridiculous my partner still goes sometimes they have lost a lot of customers my daughter works for them she said her store is really busy I was surprised
Remember to check prices, because the same prices, or greater savings, could be found elsewhere.
For example, Asda's 800g loaf of white bread is 39p which works out at 49p per kg - whereas Morrisons' 720g loaf costs the same, but works out at 54p per kg.
Always check your sizes
blacklabrador yes I think they are more expensive than other supermarkets they do have good quality meat thats why I like it
blacklabrador I agree. I shop at Morrisons purely because out of all the supermarkets they are the one that I've had the least bad experiences with for online deliveries. But it really is worth shopping around if you can.
blacklabrador yes the stuff are delicious my friend works on that counter she said they make a fortune
Tescos stores cut prices on going out of date food from 7pm every week day Monday to Friday get some real bargains we always pick up bits and put them in the freezer last week we spent £47 and on our bill we made£72 savings so we got £119 worth of shopping as tescos say every bit helps. Feeds a family of 5. 2 adults and 3 children thanks to the yellow reduced labels
jdible If this was my Tesco store it would be reduced to £4.50. It has a huge footfall and always extremely busy and they just don't discount very much. A few nearby Tesco's in smaller towns have had some very good reductions though at times but don't see much in the main Yeovil store. I realise timing is important but if you go back at lets say 7pm when they may do extra reductions often the reductions left are just a few items sometimes empty shelves.
We haven't shopped in Morrisons in nearly 2 years. We moved and the nearest one is an hour away. We used to love the Morrisons cafe in our local one, the food was brilliant and really cheap too.
I often do online shopping with Morrisons especially when there’s a £15 discount code to apply. Last week and this week I'm using a code.
Pjran I didn't even know you get discount codes for morrisons I have never done an online shop before will be checking this out thank you 
are the dates ok when you order online thats what puts me off incase its not I can remember I did an Iceland online shop and dates were terrible the bananas were absolutely black and so soft can't imagine why someone would put them in someone's shopping so stopped doing online with them
I do shop in different supermarkets as I am always chasing around for alcohol (for my daughters pub, not for me!). But I do find Morrisons are probably one of the cheapest on items I purchase in there. I never do a full shop just pick up the bargains.
I was in Lidl tonight and no milk apart from expensive organic. Their tins of soup have jumped from 49p last week to 59p, so a 20% increase. Also other stuff have risen once again. And what with them changing the £10 money off voucher for £200 to 10% of your next shop once you reach £250, I'm thinking of shopping elsewhere for my main weekly shop.
I only go to Morrisons occasionally because they abolish their loyalty card points last year. Without the points for spending money for exactly the same items and prices as Asda and Tesco (I have a loyalty card with them too) it is pointless shopping there.
I still shop at Aldi as don't have a Morrison's close by but really noticing the prices goong up in Aldi too.
We used to shop in Morrisons all the time prices were good and a great selection of offers, not anymore thou they are the most expensive of any of the supermarkets and in my local store are even profiteering on fuel and holding the prices up despite others dropping the price, last week they were holding their Diesel at £1.74.p whilst Sainsburys less than 5 mins away was down to £167.9p . the most baffling thing thou is why they were still busy on their forecourt .
Mango4 Morrisons were bought by a US company and it was a leveraged buyout so it was bought on loans which Morrisons itself have to pay back. So they have had to increase margins on products to pay this debt, these extra margins have caused higher prices which has meant lost customers so Morrisons are in a very difficult position with a huge pile of debt and a shrinking market share. I don't think its profiteering as such because really this leveraged buyout has made Morrisons a very vulnerable company now to going out of business. I really don't understand why banks pay for such purchases as surely very high risk and the banks in this deal have lost 100s of millions so far and are trying to off-load junk bonds of this debt.
www.retailgazette.co.uk/blog/2022/10/morrisons-faces-95m-hit-as-cost-of-servicing-its-huge-debt/
I think morrisons shot themselves in the foot when they completely changed their points system. At least at Tesco your points give you money off coupons as an extra to the amount of points you build up to get a voucher to spend on what you actually want.
suevernon1968 yes my partner said the exact same as you there is never any offers now I think a lot of people are going to aldi and lidl well people I know are
They've slashed prices so much in my local Morrisons in that at 3pm today two thirds of the fruit and veg display was empty.
lilyflower omg have they thats great well if they keep it that way but I dout they will there profits would have been down last year
I hope all supermarkets follow suit and lower their prices too . I was happy to see Asda giving away the left over vegetables (potatoes, broccoli, parsnips, carrots sprouts etc) after Christmas, only to see the price of sprouts have now gone up
petekid1952 I think all supermarket should be giving old food away to soup kitchens instead of putting it in the bin I use to work for a company that sold it to the pig farmers we wernt allowed to have any
i hadnt heard about this but will certainly have a look on their site. we usually use asda but always up for using another supermarket if they are cheaper.
SaveMeSunday I heard they have a lot of deals the now not sure tho havnt been over yet hopefully they do and its help you 
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